Indonesia’s Role in the Global Charcoal Briquette Market in 2025
Indonesia is a key player in charcoal briquette. The country has strong raw-material supply and skilled producers. Demand for clean, efficient fuel keeps rising worldwide. That demand puts Indonesia in a great position for 2025.
1) Why Indonesia is strategic
Indonesia has abundant raw materials for briquettes especially coconut shells. They are renewable, widely available, and ideal for high-quality briquettes.
What this means:
- Steady supply at competitive cost.
- Products that burn longer and leave low ash.
- Strong fit for shisha and BBQ markets.
2) Where the exports go
Indonesia sits close to major buyers and ships globally with ease.
Key markets in 2025:
- Middle East (Saudi Arabia, UAE, Qatar): large demand for shisha and food service.
- Asia (Japan, South Korea): premium BBQ culture and quality standards.
- Europe & the US: growing focus on sustainability and cleaner fuels.
3) The move to sustainability
Buyers now ask for eco-friendly products and traceable supply chains. Indonesian factories increasingly:
- Use agricultural by-products (coconut shells) instead of wood.
- Improve kiln efficiency and drying to cut emissions.
- Document quality and compliance with test reports.
This shift aligns well with stricter rules in Europe and other regions.
4) The challenges to watch
The industry still faces hurdles:
- Raw-material price swings.
- Regulatory changes in destination countries.
- Freight and logistics disruptions.
- Global competition from Africa and South America.
How to stay competitive:
- Keep specs consistent.
- Share clear QC documents.
- Meet sustainability expectations.
5) How CHARNESIA can stand out
CHARNESIA can win by offering premium, reliable charcoal briquette with transparent service.
Focus areas:
- Quality: low ash, long burn, stable heat; batch lab tests for ash, moisture, FC, and VM.
- Private label: custom boxes, inner packs, and clear barcodes/batch dates.
- Logistics: predictable lead time, FOB Surabaya or CIF on request.
- Buyer support: fast replies, samples, and photos/videos of QC and stuffing.
Conclusion
Indonesia’s role in charcoal briquette will grow in 2025. The country has the right materials, the right skills, and access to the right markets. Companies that focus on quality, sustainability, and service will capture the most value. CHARNESIA can be one of them.


